Corporate Profile
As the original and largest cultivator in California’s renowned Coachella Valley, our promise is simple and true. To produce a family of perfectly consistent, creatively curated, superior quality strains of cannabis. All on a scale never been before accomplished in the industry. Guided by this deep-rooted commitment, we’re the #1 recommended brand by budtenders for new smokers. And it’s enabled us to empower anyone with the confidence and enjoyment of getting exactly what you want. To know and trust how it makes you feel. To elevate any experience beyond expectation. To Live Like A King.
11 Facilities
665,000 sq. ft 2
indoor cultivation
11,900 Lights 1
44,000+ lbs.
annual output in 2020
annual output in 2020
200 Employees
Based in the
Coachella Valley, CA
Coachella Valley, CA
13,400 currently operating, adding 500 in 2022 and 8,000 in 2023.
2250,000 sq. ft. fully operational; 415,000 sq. ft. currently under construction.
2250,000 sq. ft. fully operational; 415,000 sq. ft. currently under construction.
“Everything you do in life, you have to have an end goal.”
– Michael King, Founder, Chief Executive Officer
“Everything you do in life, you have to have an end goal.”
– Michael King, Founder, Chief Executive Officer